The “Safe Generation – education and action for safer roads” project, implemented by the Automobile Club of Moldova with the support of the National Youth Agency, succeeded in bringing road safety to the forefront of local communities through practical, educational, and participatory activities dedicated to young people. The initiative was built around a clear objective: strengthening a culture of prevention and responsibility in traffic, so that adolescents and young people become not only recipients of information but active promoters of safe behavior on public roads.
A key result of the project was the development of the Road Safety Educational Module, designed to provide teachers, trainers, and youth workers with a complete, easy-to-use tool for classroom activities or youth sessions. The module includes essential rules for pedestrians, cyclists, scooter users, and passengers, as well as case studies, practical exercises, and age-appropriate recommendations. As part of the project, animated video lessons were also created for these four categories of road users, offering additional support to facilitators. The foundation of the project was therefore the creation of this module and the training of those who will continue to use it - teachers, class leaders, youth center employees, volunteers - ensuring that the messages will continue to be shared even after the project’s completion. The module remains with the trainers and institutions involved, and is designed to be used in future years for various educational activities.
In parallel, the ACM team reached more than 20 localities across the country, where they conducted interactive seminars and practical activities for students, young people, teachers, and volunteers. Participants appreciated the practical nature of the exercises, which helped them understand real traffic situations and adopt more responsible behavior in their daily lives. The Ministry of Education and the National Public Security Inspectorate supported the implementation of local activities, facilitating access to institutions and target groups.
The final evaluation of the project was based on questionnaires completed by more than 320 people involved in the activities. Their responses confirm that the initiative achieved its goal: most participants stated that they better understand traffic risks, pay more attention when traveling, use scooters or bicycles more responsibly, and place greater importance on visibility. Many also mentioned that they shared the information with classmates, friends, or family, contributing to a wider preventive impact within their communities.
The impact of the project goes far beyond the number of direct participants. Over 6,000 people benefited indirectly from the awareness campaign through the distribution of educational materials and reflective accessories. And this number will continue to grow: in each locality visited, the team left additional materials for youth centers, schools, and other institutions, ensuring ongoing dissemination of information.
Through the scale of its activities and the involvement of communities and partners, “Safe Generation” demonstrates that young people can become a real driving force for change when they have the right tools and understand how much their everyday choices in traffic matter. The project leaves behind a functional, easy-to-replicate model, a complete educational module, and a network of promoters ready to continue advancing a culture of road safety across the country.
